After years of steadily adding integrations to its Command platform, Keller Williams is opening the doors to third-party developers through a speciali...
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Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more q...
After years of turbulence, lawsuits and shakeups, NAR is making a bold marketing reset. CMO and CCO, Bennett Richardson, talks strategy for new "More ...
The 1.47-million member organization seeks to show consumers that "agents who are Realtors do more than open doors" with its slate of new ads.
A new Intel survey of 3,000 working U.S. adults shows how consumer attitudes about homebuying may boost the spring and summer market — though a full...
Commit to these lead generation, nurture and conversion frameworks for the next 90 days, and you won’t just feel busier, Jimmy Burgess writes. You...
AI is no longer just a tool layered onto marketing. It’s restructuring how people discover brands, how platforms monetize attention and even how dig...
The real estate industry has survived recessions, financial crises, pandemic shutdowns and rate spikes, Darryl Davis writes. A commitment to being gen...
In the motion to dismiss, Zillow claimed the plaintiffs failed to provide proof of consumer deception, inflated commission costs or that Flex agents f...
Opendoor is surging on real estate X thanks to a credible comeback narrative, an unusually candid CEO and earnings calls treated like viral content.